Pricing
Turn Your App into
The Next Big Deal
Showcase your app to our active community of deal-seeking users and watch your downloads grow.
Pick a plan that suits your goals and budget, and showcase your app to thousands of engaged app-loving users everyday
- 1 app feature per quarter (4 per year)
- Free features on open days
- Partner perks: access to 1,000+ SaaS deals and discounts
- 2 app features per quarter (8 per year)
- Free features on open days
- Partner perks: access to 1,000+ SaaS deals and discounts
- Access to App Masters Founders community ($450/year value)
- 3 app features per quarter (12 per year). Priority / featured placement
- Free features on open days
- Partner perks: access to 1,000+ SaaS deals and discounts
- Access to App Masters Founders community ($450/year value)
- App Store Optimization
- App screenshots
- Promo video
- Quarterly app growth strategy call
- 1-Day Premium Placement (iOS)
- Social Shoutout (X, Instagram, Facebook)
- 2-Day Premium Placement in our iOS app
- Social Shoutout on X, Instagram, and Facebook
- Priority Customer Support
- ASO Keyword Optimization - English Only
- 2-Day Premium Placement in our iOS app
- Social Shoutout on X, Instagram, and Facebook
- Priority Customer Support
- ASO Keyword Optimization - English Only
- 30-Minute App Growth Consultation Call
- 1-Day Premium Placement in the Indie App Santa Apps (iOS)
- Social Shoutout on X, Instagram, and Facebook
- 🎁 Bonus: Free 2-day feature in our Android app
- 1-Day Premium Placement Per App, in the Indie App Santa Apps (iOS)
- Social Shoutout on X, Instagram, and Facebook
- 🎁 Bonus: Free 2-day feature in our Android app
- 1-Day Premium Placement Per App, in the Indie App Santa Apps (iOS)
- Social Shoutout on X, Instagram, and Facebook
- 🎁 Bonus: Free 2-day feature in our Android app
- 2-Day Premium Placement in our Android app
- Social Shoutout on X, Instagram, and Facebook
- 2-Day Premium Placement in our Android app
- Social Shoutout on X, Instagram, and Facebook
- Priority Customer Support
- ASO Keyword Optimization - English Only
- 2-Day Premium Placement in our Android app
- Social Shoutout on X, Instagram, and Facebook
- Priority Customer Support
- ASO Keyword Optimization - English Only
- 30-Minute App Growth Consultation Call
- 2-Day Premium Placement in our Android app
- Social Shoutout on X, Instagram, and Facebook
- 2-Day Premium Placement in our Android app
- Social Shoutout on X, Instagram, and Facebook
- 2-Day Premium Placement in our Android app
- Social Shoutout on X, Instagram, and Facebook
- Up To 5 App Features
Need Help Finding the Perfect Plan?
We’re here to guide you. Contact our support team, and we’ll help you choose the best plan for your app.
We’re here to guide you. Contact our support team, and we’ll help you choose the best plan for your app.
Why Indie App Santa?
Frequently asked questions
How much does a feature cost?
Get your app in front of thousands - starting at $150 for iOS and $75 for Google Play.
How long does the promotion last?
We will begin posting features on our social media pages at 8:00 AM PST. If multiple apps are featured, posts will be made at 30-minute intervals.
Push notifications go out at 8:00 AM PST on the date of the feature.
How can I set up a price change?
You have two options:
- Schedule a price change in App Store Connect. (For instructions > Schedule price changes > Manage app pricing)
- Switch offerings using RevenueCat. (For more details: Paywall orchestration with Offerings | In-App Subscriptions Made Easy)
Useful Links:
How can I set up deals on iOS and Android?
Setting Up Discounts on App Store Connect
You have two options for setting up your promotion:
This is the recommended option if you want to temporarily change your subscription or lifetime pricing directly through Apple.
- App Store Connect → Schedule Price Changes → Manage App Pricing
- Video tutorial for setting up a free lifetime deal on iOS:
YouTube Tutorial
Option 2: Switch Offerings Using RevenueCat
If you use RevenueCat, you can create promotional offerings and switch paywalls without changing your App Store pricing directly.
Setting Up Discounts on Android
For Google Play pricing and discount setup instructions:
Android Discount Setup Guide
What can I expect from an Indie App Santa feature?
- The attractiveness of your offer
- Your app’s quality and onboarding
- Your App Store listing
- The season and overall market demand
For free lifetime deals, most apps typically receive between 2,000 and 10,000 downloads during the campaign.
Beyond downloads, many developers also benefit from:
- Increased App Store visibility
- Additional reviews and ratings
- Improved keyword rankings
- Long-term brand awareness
What's the best day to run a campaign?
In our experience, the day of the week has very little impact on campaign performance.
Since launching our calendar promotions, we haven’t observed any meaningful difference between weekdays. The quality of the offer tends to matter far more than the specific day chosen.
Which type of deal performs best?
Free lifetime deals consistently perform the best with our audience and are the promotion type we most recommend.
Other deal types can still perform well, including:
- Free annual subscriptions
- Free monthly subscriptions
Who is the Indie App Santa audience?
- Tech-savvy users who actively explore new apps and tools
- Early adopters looking for innovative products
- App enthusiasts who frequently browse the App Store
- Bargain hunters seeking high-value deals and discounts
Ready to get your app noticed?
Take your app to the spotlight. Pick the
perfect plan to get started!