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Learn More About Indie App Santa
Frequently Asked Questions
1. What can I expect from an Indie App Santa feature?
Many factors can influence the performance of your feature, including the appeal of the discount, app quality, and the time of year. For a free lifetime deal, you can typically expect between 1,000 and 10,000 downloads. The most successful features have achieved over 50,000 downloads!
2. What are the most performing week days?
It doesn’t make much of a difference — since we started promoting apps in our calendar, we haven’t observed any noticeable variation in performance between weekdays.
3. How much does a feature cost?
Get your app in front of thousands — starting at $300. Pick your package and discover everything included here.
5. How long does the promotion last?
We will begin posting features on our social media pages at 8:00 AM PST. If multiple apps are featured, posts will be made at 30-minute intervals.
Push notifications go out at 8:00 AM PST on the date of the feature.
6. How can I set up a price change?
You have two options:
- Schedule a price change in App Store Connect. (For instructions > Schedule price changes > Manage app pricing)
- Switch offerings using RevenueCat. (For more details: Paywall orchestration with Offerings | In-App Subscriptions Made Easy)
Let’s Grow Your Audience Together!
Ready to boost your app’s visibility and downloads?
Start your journey with Indie App Santa today!

