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Frequently Asked Questions
1. What can I expect from an Indie App Santa feature?
Many factors can influence the performance of your feature, including the appeal of the discount, app quality, and the time of year. For a free lifetime deal, you can typically expect between 5,000 and 15,000 downloads. The most successful features have achieved over 50,000 downloads!
2. What are the most performing week days?
It doesn’t make much of a difference — since we started promoting apps in our calendar, we haven’t observed any noticeable variation in performance between weekdays.
3. How much does a feature cost?
Regular Price: $300/day
4. What does a feature include?
Promotion in Indie App Santa includes:
- A post on X
- A post on Instagram
- A push notification and a featured post in the Indie App Santa iOS app
5. How long does the promotion last?
We will begin posting features on our social media pages at 8:00 AM PST. If multiple apps are featured, posts will be made at 30-minute intervals.
Push notifications go out at 8:00 AM PST on the date of the feature.
6. How can I set up a price change?
- Schedule a price change in App Store Connect. (For instructions > Schedule price changes > Manage app pricing)
- Switch offerings using RevenueCat. (For more details: Paywall orchestration with Offerings | In-App Subscriptions Made Easy)
7. How do I get started?
To get started, please watch these videos:
Indie App Santa Overview: https://youtu.be/3hIUDuL75ro
How to set up lifetime free: https://youtu.be/MGrTVNU6JOI
You’ll find the link to get started in the video, or you can click here: https://linktr.ee/indieappsanta
If you have any questions or run into any issues, feel free to reach out at indieappsanta@gmail.com.
Let’s Grow Your Audience Together!
Ready to boost your app’s visibility and downloads?
Start your journey with Indie App Santa today!